A few years ago, online shoppers were mainly interested in 2D images of products. However, as technology has advanced, so has the way customers want to view and interact with products before they buy. This is where 3D comes in. By adding 3D to your ecommerce store, you can give your customers the ability to explore products from all angles, as if they’re holding them in their hands. In this article, we’ll discuss the benefits of adding 3D to your ecommerce store, and we’ll show you how easy it is to get started.
How can 3D ecommerce help your store?
You might be wondering how 3D ecommerce help your ecommerce store. After all, your products are just images on a screen. Why would anyone want to see them in three dimensions? Here are three ways that 3D ecommerce can help you win more sales:
- 3D helps customers visualize products: It’s one thing to see a two-dimensional image of a product online. It’s quite another to be able to see it in three dimensions as if you were looking at it in a store. Adding 3D to your ecommerce store can help customers better visualize the products they’re considering buying.
- 3D can help customers assess size and fit: When customers can’t touch or try on a product, they need another way to assess size and fit. With 3D, they can do that by seeing how the product looks on a model or in their own home.
- 3D can increase customer engagement: A well-executed 3D experience can keep customers engaged with your store for longer periods of time. That means they’re more likely to buy products from you.
What are some examples of 3D ecommerce?
There are a few different examples of 3D ecommerce that you can explore. One example is using product images that allow customers to rotate and view products from all angles. This can give customers a more realistic view of the product and help them make a purchase decision.
Another example is using augmented reality to create a virtual product experience. This can allow customers to see how products would look in their homes or on their bodies, which can be helpful in making a purchase decision. Finally, if you have a physical store, can use 3D printing to create physical product samples for customers to view and touch. This can be helpful in giving customers a sense of the quality and feel of the product before they make a purchase.
How to get started with 3D ecommerce
If you’re looking to add 3D to your ecommerce store, there are a few things you need to know. First, it’s important to note that 3D is not just for luxury brands – every ecommerce store can benefit from it.
Second, adding 3D to your store doesn’t have to be complicated or expensive. You can use existing tools or create your own 3D models using software. Finally, it’s important to test and iterate on your 3D content until you find what works best for your store. Be sure to track your conversions and see how adding 3D affects your overall sales.
3D ecommerce best practices
When it comes to 3D ecommerce, there are a few key best practices to keep in mind. Here are a few of our top tips:
- Make sure your 3D images are high quality and show your product in the best light. This will help encourage customers to make a purchase.
- Use 3D images to give your customers an idea of what the product will look like in real life. This can be especially helpful for products that are difficult to visualize, like clothes or furniture.
- Keep your 3D images simple and easy to navigate. You don’t want to overwhelm your customers or make it difficult for them to find the product they’re looking for.
- Use 3D images to create a sense of depth and realism. This will give your customers the feeling that they’re really looking at the product, which can help encourage them to make a purchase.
- Make sure your 3D images are responsive and look good on all devices. This is especially important since more and more shoppers are browsing on their phones and tablets.
Conclusion
Adding 3D to your ecommerce store can help you boost your sales and stand out from the competition. AR technology can help you create a more interactive and immersive shopping experience for your customers, which can lead to more sales. If you’re looking for a way to improve your ecommerce business, consider adding 3D ecommerce to your online store.