Companies need to keep a record of conversations, purchases, and marketing material to target and market to customers and leads effectively. If you want to know about the status of a client (in the sales funnel or in other metrics) regarding a service performed on call by an employee in your Small and Medium-Sized Enterprises (SMEs), you cannot tell! Thus, Runo offers a SIM-based Call Management Solution to help with Call Management CRM.
An agent uses customer relationship management (CRM) to enhance customer service and increase efficiency at the call centre. Customers’ account information and historical contact histories are stored in Call Management CRM systems. They can be viewed as case management tools since they store history. Customer database systems allow agents to tailor customer contacts and learn about a customer’s history.
Agents can spend more time helping customers and less time entering data with Call Management solutions. Besides automatically adding contact records from multiple channels to the CRM system, integration can also produce tie-ins to call recordings so they can be listened to through the call centre CRM.
Run offers your team a comprehensive telemarketing, tele sales, and telemarketing solution. Your team can be more efficient with this Runo’s Sim-Based Call Management Solution.
Runo’s Cloud-Based Call Management Solution
Runo provides a wide range of Call Management solutions for call centres, call tracking and recording, call management, outbound call centres, and Global System for Mobile Communications or simply GSM-based call management. You can capture customer information during calls with Runo’s call management CRM, and all calls are recorded for real-time management reporting.
The Outbound Call Center CRM also seamlessly integrates with the field & sales CRM to give a holistic process experience. You can integrate your everyday work apps with Runo through APIs such as Whatsapp, Google Calendar, emai l providers, lead generation sources, and more. You would no longer have to deal with the call operations headaches.
Runo also helps you avoid spending vast amounts on bulky stationary hardware like laptops, dialers, desktops, servers, or the Primary Rate Interface (PRI) lines. Thus offers one of the best-selling sales calling solutions with the reduced effort required to optimize your sales team’s output.
Sim-Based VS Cloud-Based Call Management Solution
Voice over Internet Protocol (VoIP) technology, cloud-based phone systems, or Cloud Telephony connect phone calls over the Internet. The platform does not use devices or hardware on-premises. All you need is a high-speed internet connection.
When you initiate calls through a SIM-based call management solution, your actual business number is used instead of a VOIP number. VOIP calls are more likely to be spammed, so customers prefer real numbers over VOIP internet calls for telemarketing. Thus, when you use a real number, apps such as Truecaller will reveal the caller’s identity (of SIM-based call management solution), encouraging customers to pick up.
Cloud-based Call Management CRMs are usually more expensive, need proper internet connectivity, and have no exclusivity. A few advantages of Runo against other cloud-based call management solutions for Small And Medium-Sized Enterprises (SMEs) are shown below:
| Runo | Other Cloud-Based Call Management Solutions |
| It has a low recurring cost (1/5th of the existing solutions.) | Cloud Based Call Management Solutions are expensive. |
| High Contact Ratio (Contact ratio as high as 78%.) | It often offers around a 30-40% contact ratio. |
| Calls are accepted as real Caller IDs. | Most Calls are rejected as spam caller IDs. |
| It has zero capital investment. | It includes initial investment and then low maintenance charges. |
(A contact rate is calculated by identifying how many contacts were obtained when generating a hundred opportunities. Digital campaigns and sales techniques are highly evaluated by looking at their contact rate as a metric.)
At the same time, depending on how you intend to use a tool, every tool has benefits and drawbacks. However, multiple features make Runo stand out among the other CRMs and Cloud-Based ones.
Calls Tracker (Both Outbound & Inbound)
A SIM-Based Cal Management system will keep track of all incoming and outgoing calls. However, VoIP calling is unable to track the performance of agents entirely. Although, you can listen to the recordings of all the conversations between clients and VoIP providers. But tracking through listening recordings is not feasible. In contrast, Sim-based autodialers offer every detail, from the number they called to the length of the call to the feedback provided.
Runo supports both Inbound and Outbound Call Management. It is, therefore, an efficient Call Tracking System than other cloud-based CRMs.
Call Interactions
Interactions between a business and its customers are considered customer interactions. Customer relationships are nurtured by connecting with customers, delighting them, and providing value. Having a comprehensive timeline of customer interactions makes your work more efficient and manageable. This is because you can record each call interaction with Runo at a glance. This includes calls, emails, and WhatsApp messages.
Contact Ratios
Your contact rate indicates how many customers you can reach from the list you are calling. Your company’s interests will be apparent when you include this information in your contact list.
Call centres operating on GSM Sim or Cloud-based technology should provide high contact ratios. Call centres operating on Cloud-based or GSM Sim-based calling should provide a high contact ratio. Suppose you’re in the real estate, telemarketing, or telesales business. In that case, you know how important it is to maintain a high contact ratio to keep your lead funnel efficient. Cloud-based call solutions usually only achieve a 30-40% contact ratio, while GSM SIM-based calls typically achieve a 60-70% contact ratio.
‘Click To Dial’ And ‘Autodial’
The ‘Click to dial’ feature lets your team review all lead information before initiating a call. Consequently, you can have more engaging conversations with the lead because he has 360-degree visibility of the lead. Meanwhile, auto-dialling lets you rapidly reach out to all your cold leads/contacts.
Call Recording
You can use call recording features within the software to record active voice conversations by registering your phone number and making direct calls to leads. Sales reps can revise recordings of prospect conversations to gain actionable insights.
Runo can manage business call recordings at your fingertips. You can listen to the team’s call recordings through their SIM-enabled mobile phone. As a result of this feature, managers/team leaders can provide timely feedback to their teams with high call quality.
Real-Time Team Performance Reports
A real-time analytics system records and measures data, allowing your team to see how your calls progress. A real-time system provides “up-to-the-second” data, allowing business owners to make strategic, fast business decisions rather than waiting to learn from what has already happened to avoid it happening again. These types of agile decision-making can be enabled by real-time analytics.
Real-time input/output KPI reporting enables higher efficiency in calling processes by enabling a greater understanding of team performance. You can Instantly scale up/down easily with changing team sizes.
Follow-Up Reminders To Leads
Run and give timely notification of follow-up/callback cases, as consistent and continuous follow-up is essential to keeping sales teams on top of customer needs. The app offers the option of linking up to Google Calendar.
Appointment Scheduler
You can schedule and manage appointments more efficiently with an appointment scheduler. Schedule appointments easily on their calendars by using appointment scheduling. Additionally, you can schedule appointments at the most convenient times for your clients and prospects, allowing you to manage accordingly.
Besides callback features (mentioned above), the Runo app has an advanced calendar for planning called an appointment scheduler. You can set the schedule directly for employees and customers.
Data Security
Its automatic security patch update provides Malware & Spam Protection to protect all servers from the latest threats. The servers are protected from external access by dedicated VPCs and custom firewalls. As part of Runo’s quality assurance, new releases undergo multiple QA testing processes and developer testing cycles. This ensures there will be no bugs delivered to you.
Conclusion
A Call Management App is vital for any sales team that wants to be successful. With the rise of digital communication, it’s essential to have a system in place that will help manage calls and sales targets. The right call management solution can mean the difference between success and failure for a sales team.
The Cloud Based CRM is slowly gaining popularity. Still, a few drawbacks may hold it back, such as the expensive operational cost, spam caller ids, and lower-than-average contact ratio. SMEs can provide better and excellent customer service with zero investment using a SIM-based Call Management solution like Runo.